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The organization changes its name to The Motion Picture Association of America, reflecting increased popularity of american films overseas.

The MPA establishes the Film Security Office to work closely with law enforcement officials and stem the growing threat of film piracy, which was estimated to cost the industry more than $100 million a year at the time.

The EMEA office of the MPA opened in Brussels. It represents the interests of the motion picture and television industry in legislative and regulatory issues at the European and National levels.

Like-minded organisations, federations and associations from the European cultural and creative sectors have form Creativity Works!,with the objective to kick-start an open and informed dialogue with EU policy-makers about the economic and cultural contribution made by creators and the cultural and creative sectors in the digital age.

Under Chairman and CEO Charles Rivkin, Netflix becomes the newest member of the MPA, joining Disney, Paramount, Sony Pictures, Universal, and Warner Bros. The addition of Netflix reflected the association’s increased focus on streaming services as the industry adapted to the viewing practices of modern audiences.

Chairman and CEO Charles Rivkin brings on Prime Video & Amazon MGM Studios as the MPA’s newest member.

Under CEO Charles Rivkin, the MPA is championing the growing diversity of filmmakers, safeguarding intellectual property rights, advancing technological innovation, and supporting trade policies that can further expand the global film and TV marketplace.